I’m Sofi Madison, a founder and curator exploring the human side of modern business. I work with independent brands and brick-and-mortar spaces on presence, hospitality, and the sensory intelligence behind unforgettable customer experiences.

I’m Sofi Madison, a founder and curator exploring the human side of modern business. I work with independent brands and brick-and-mortar spaces on presence, hospitality, and the sensory intelligence behind unforgettable customer experiences.

I’m Sofi Madison, a founder and curator exploring the human side of modern business. I work with independent brands and brick-and-mortar spaces on presence, hospitality, and the sensory intelligence behind unforgettable customer experiences.

I’m Sofi Madison, a founder and curator exploring the human side of modern business. I work with independent brands and brick-and-mortar spaces on presence, hospitality, and the sensory intelligence behind unforgettable customer experiences.

 I'm Sofi

After fifteen years of building celebrated brands, spaces, and communities, one truth is clear: human connection is the currency everything else banks on. It’s the through-line of my work — the thing I’ve learned to prioritize, dial, and pull forward for every client I partner with.

After fifteen years of building celebrated brands, spaces, and communities, one truth is clear: human connection is the currency everything else banks on. It’s the through-line of my work — the thing I’ve learned to prioritize, dial, and pull forward for every client I partner with.

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Photographing your moments in San Francisco, California

Sofi Madison